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The mobile phone had already become the best-selected tool for the promotion of businesses across the world. The introduction of apps can bring forth a wide range of advantages to the small scale as well as large scale companies. No need for experience in technical knowledge is one of the main reasons behind the selection of apps in the business field. Hence apps can be used by people under all age groups without any specialization in the technical field. Moreover, apps can serve as a user-friendly method in businesses to generate more sales from the concerned site. When searched, you can find the mobile phone as a top chosen apparatus for online shopping by students and professionals across the globe. Hence the introduction of app developers in the business field can gain more customers to generate sales from the site.

The use of mobile phone apps can provide a wide range of advantages to the customers as well as business owners. Easy and comfortable shopping from the comfort of home is one of the main benefits of introducing a mobile phone app for businesses. The user-friendly interface is one of the main focuses of mobile app designers. It is done in mobile phone apps to assure more number of customers to the site. This feature, in turn, developed by app builders promotes sales from the site. The use of mobile phone apps is found to be very beneficial to promote the popularity of the game and the brand. The low popularity of the brand is reported to be the main cause of troubles like poor sales from the site. This condition can be alleviated by making use of application development in businesses.

The app development for games had already gone popular worldwide. Hundreds of game lovers are in search of the newly developed apps in online sites. Hence the use of mobile phone apps had become viral among the game lovers across the world. Updated details of the brand and newly developed games can be included directly in mobile phone apps. This allows the customers to get the latest information on product details. The business owners in search of the best way to make direct communication with customers can use mobile phone apps for their businesses. It allows more members to access the shopping sites and the game sites as per the need. The use of apps also allows the members to get the updated version of the site as per the requirement.

 

Why Mobile App Development Is Relevant Nowadays

Wherever you go, you will find people from all walks of life holding on to their mobile phones. This year, there are 3.5 billion users of mobile phones in the entire world and Statista.com even forecasts that it can reach up to 3.8 billion next year. Whether you're in Europe, Asia, and other continents of the world, the mobile phone industry is just as strong and extensive as it could be.

In Australia, the number of mobile phone internet users are 18.58 million this year and it can balloon up to 19.27 million in 2022 according to Statista.com. Hence, mobile app development is one of the most sought after fields and the so-called "new in" today.

The Main Players In The Mobile App Development Industry

If you are wondering about who are the main players in this flourishing industry, you have to know that it's expansive and in-demand. There are app developers, app designers, app builders, quality assessors, team leaders, managers, and other technical people who work together to create and develop a single mobile application. They are highly trained and skilled in implementing coding, programming, and other developing functions.

On the other end of the spectrum are the clients or the users of these apps. Many businesses, big and small, are realizing that it's not enough to put up a physical office, a warehouse, or a building for their business. It's not enough that their physical assets, products, and manpower are organized and sustainable. Today, it's all about accessible information and knowledge sharing, which can be done through app development.

The business sectors that are adopting to this trend are food and beverage, retail, service, and gaming industries, among others. It's now usual to find food and beverage companies launch their mobile apps that feature their menu, promotions, and delivery services. Retail shops are setting up mobile apps to make online shopping easier for their customers. Service companies such as banks and schools use mobile apps to bring their services "closer" to their clients. Gaming industries bank on mobile development to create more immersive and high-caliber games for avid users all around the world. In short, mobile app development is an industry that benefits both businesses and consumers.

Potentials Of Mobile Game Development

Game development is a branch of mobile app development that is truly breaking the grounds these days. Game developer positions and those who are applying for such positions are increasing year after year because the generation today are highly enthused by mobile games. Gaming isn't just for entertainment after all. It is also a source of income, experience, network, and training.

Through the years, the landscape of gaming has evolved into a revenue-generating industry. The potentials of mobile game development is continuously rising because of the escalating demand worldwide.

Mobile phone apps had already grabbed a main position in the enhancement of online businesses. At preent, small scale to large scale businesses are making use of mobile phone apps to promote their businesses across the world. How many of you are making use of mobile phones for doing shopping from home and office? As per current data, thousands of youngsters are utilizing online facilities to do shopping from their home and office. It provide utmost comfort to them during the time of busy work. Survey records show that the number of online shopping had attained immense progress in modern decades.

User friendly interface of app to do online shopping had grabbed thousands of customers from all parts of the world. It can be assigned as an hassle-free shopping option for people under all age groups. Those people in search of a smart shopping option to meet their requirements can make use of mobile phone apps. Customer relationship plays a key role in improving product sales and profits in businesses. Use of mobile phone apps in businesses are found to be very useful in promoting customer relationship.

Introduction of mobile phone app is found to be very effective to provide information about new discounts and offers to customers. Mobile phone apps are found to very useful to inform customers about new offers and discounts. Direct communication with customer is found to be very effective in promoting business sales. People in need to build the best app to maintain business sales and profits can have a good number of options at present. Business profits depend on several factors including customer relationship management and product quality. So as to outstand in competition between businesses; it is suggested to prefer mobile phone app with enhanced features and user friendly operation.

At present, hundreds of mobile game developers are available online to assist company owners across the world. Survey records show that majority of youngsters from all parts of the world are making use of mobile phone apps to do their shopping online. Business apps are generally synchronized with email accounts and social media accounts to promote sales from company. Thousands of international companies are now making use of mobile phone apps to build their businesses with customers.

Brand popularity is a top discussed topic to enhance business profits. Introduction of mobile phone apps for online shopping facility can engage more customers within a short period of time. Complex app for doing businesses may not promote businesses as it can reduce the number of existing customers. This condition can be alleviated by making apps with simple designs. Selection of app development company holds a prominent place in getting satisfactory results in businesses. For the best result, select a reliable app development company with great experiences.

Best services are provided with eminent app developers who can provide amazing works within a short period of time. Hence selection of Android app developers can be made after doing a little bit online research. High quality visuals play a key role in promoting the number of players in game apps. To obtain more customers and sales; feel free to improve the visibility of businesses with the help of social media platforms like Facebook. Also, never hesitate to build a strong customer relationship management via email messaging.

Today, app development is becoming hugely popular.

Why is this the case?

The answer can be very simple - app development and mobile game development make huge money for app designers. This industry offers high returns for low investment, which is why app development is so popular among small business owners and independent app developers.

How App Developers Benefit from Apps

Many people today use their mobile phones to access the apps for entertainment, news, information and fun content. This has become a business opportunity for many app developers to create, design and sell their apps. There are so many different apps that are available in the market today, and app developers can create their apps that follow the recent lifestyle trends.

What is more important is the proper access to the apps. The best apps can be used by thousands of users at the same time. This is the power of the real app development.

Which Kinds of Apps Are the Most Popular

If you are wondering how people use mobile phones for entertainment apps, you will find so many users who are already playing the game you play and listening to the music by using the same app as you do.

We may not be aware of it but app designers are coming up with the idea to create apps for entertainment purposes on a daily level.

Nowadays, almost every mobile phone comes with an entertainment system. They are very easy to use and free of cost. You can play games, listen to music, watch movies, listen to television shows, etc. By using mobile phones, app developers come to you and sell the app amendments at the price that brings much money in their pockets.

What Industries Will Benefit the Most From the Apps

Some of the most favorite apps are those made for videos, pictures, interactive games, and music. One word for all these apps is entertainment. You can find games made by app designers that will keep you occupied all day long. This is a crucial fact that makes the entertainment industry highly lucrative when it comes to selling apps.

Some other industries and companies that benefit from app development are segmented into a few categories. These are companies that offer travel services, transportation, and accommodation. If you are involved in some of these industries and if you have the knowledge or know someone who can create an app for you, there are high chances your business will benefit.

Many people prefer to download the app instead to endlessly search on the websites online. Apps are becoming a substitute for Google Search. We'll see how the leading and small companies will use this trend to make the best apps and profit from numerous potential users online.

Extend your reach with premium app development by a leading team of app developers.

Mobile phones are coming to the fore as the predominant method of consumer internet access, accounting for over 52% of internet traffic in 2018. If your enterprise is lacking a strategy for taking advantage of this major shift in digital communications, you are likely to lose out on your market share.

Contemporary mobiles are especially advantageous because of their ability to run applications or apps, custom software of all kinds that are designed specifically to be accessed and used on a smartphone.

The marketplace for apps is staggering with this exponentially growing marketplace expected to generate in excess of $189 billion by 2020. Not only is app creation profitable but it is also a great way of equipping people to access your products and services online and maintain am exclusive communication channel with them.

Android apps and iPhone apps are now an essential part of effective marketing for all kinds of businesses.

Sectors that can benefit include:

And more! The only limitation is your imagination and willingness to harness this advancing technology. A business that wants to communicate and interact with people needs to develop an application that will:

Anything that will keep your brand identity on their screen.

Mobile app development affords your organisation superior audience engagement.

There are other great benefits to creating a mobile app too:

  1. Great customer loyalty
  2. Easier access to your products and services
  3. Increased awareness and networking of your brand
  4. Potential revenue generation

Exploring app development certainly provides some great returns on investment and also affords another channel by which you can leverage your existing content and digital marketing.

Expert app developers can assist you in creating a winning app that puts your brand in people's hands.

Some businesses don't know where to begin in creating an app. To execute this software design successfully you need to engage the expert assistance of an iOS or Android application developer, who is suitably qualified on making a secure and optimally performing app in-line with the concept or idea your business has come up with. There may be freelance and hired via an online platform or work as part of digital marketing or web design agency.

Developers will have the insight and experience in working with organisations like yours to create and market a successful app.

With most of the information being available through the medium of mobile apps, consumers are becoming more addicted to their handsets making it the easiest and trustworthy way of getting information or services. In every segment of businesses around the world, digital entities are extended from websites to mobile applications. And Real Estate is no different from other businesses in this case.

When customers are looking for a house, there are basically two mediums how they will search for a property. One way is by contacting the real estate agents to find the property as per their choice or having to search online. Real estate market has experienced a huge boost with an online presence. It has made information easily accessible to customers, decreased advertisement costs for real estate companies as well as brokers. A real estate mobile application has been shown to be a leading trend over the use of websites, due to more and more users shifting towards using a mobile app instead of accessing a website. It is an excellent means to drive your business success. A dexterous real estate mobile app will express your entire real estate portfolio information. It will help you to control your listings, monitor transactions, show houses, and finalize deals from the confines of your home or office. Your real-estate clients can inspect every aspect of the portfolio, together with the detailed information about entire properties like ownership details, square footage, maintenance history, budget, and accounting information and other building information, etc.

In the real estate industry, investing in real estate mobile applications gives handsome returns rapidly. It can be a great investment for real estate agents as per the current trends. These current leading app trends would make your real estate app a surefire. Having a reliable database that ensures that the app is constantly updated with new and updated data is of utmost importance. Also, having a filter property option makes it easier for clients to easily navigate the app and choose a property. This advanced search functionality helps to separate the properties based on different criteria like location, type of property, price range, and much more. The use of graphical representation of data makes sure that the app is not loaded with too much info. Additionally, including a map for a respective property, neighboring areas such as landmarks, parks, schools, traffic, commute, etc is important in a real estate app. Also, push notifications is an important leading trend to include in a real estate mobile app. It encourages users to visit a custom application more frequently and often times even if they didn’t plan to do so.

A client, which was known as the most respected brand in the real estate industry with over 100,000 sales professionals, 7,000 franchised broker offices, contacted us for the development of a real estate mobile app. The challenge was the development of a mobile app that would optimize retention and engagement rates, and Map pin clustering. The search locations were clustering while zooming the map. First, the issues of clustering and search were resolved by the use of an artificial intelligence algorithm followed by making the app to be more user-friendly. This resulted in an app with optimized reaction rates, easiness in finding the right property, user-agent direct interaction and option for an open house.

Appsquare offers new technology approaches to handle real estate issues. We help real estate brokers and companies need to respond to the shifting conditions and seize new opportunities. Our real estate mobile solution can help agents and property managers to connect with customers on the go, as well as effective management of leads. We offer mobile apps with search feature powered by navigational tools, virtual tour feature as well as photo/video upload. Appsquare mobile apps for real estate business allows agents and managers to view and showcase the property on their smart devices with Android or iOS software, as well as provide easy access to data such as space details, appointments, reports and other inputs required for capturing and tracking lead status. Contact us right away let's discuss your real estate application development project.

With the increase in the number of smart devices and technology advancement, a big opportunity has been made available to bridge the gap between IT solutions and healthcare industry.  Mobile apps for healthcare professionals are becoming the norm in hospitals and medical practices around the country. After all, healthcare workers are the ultimate mobile workforce — they are desk-free and need tools for instantaneous collaboration and information retrieval. Mobile apps in a healthcare environment promote secure collaboration and retrieval of patient health information (PHI) from anywhere in the hospital or practice. Mobile applications for iOS and Android platforms, used by healthcare professionals to quickly cater to medical emergencies and provide improved patient services, have paved a way for a digital revolution in the healthcare industry. From prescribing medicines and viewing x-ray or blood reports to tracking and monitoring symptoms and patient recovery, these mobile apps help doctors to virtually diagnose, treat, and monitor many common diseases while on the move.

The healthcare industry is constantly evolving with the changing years and technology. This implies that it is important for healthcare providers to stay abreast of changes. There is a need to incorporate the leading trends in the mobile apps made for the industry. With the latest inclusion of mobile app into the healthcare industry, there is a continuous threat of data theft given the fact that patients' health data are stored on mobile phones. Thus, the new trend requires healthcare data security measures to help companies secure their patients' data. Augmented reality is a major trend across all industries. With Augmented Reality mobile applications, the skills of healthcare providers can be enhanced. Also, they can expand their knowledge by witnessing diagnosis right in front of them. A mobile app with augmented reality can help doctors get information readily using an easily digestible manner thereby upgrading and refining their skills required in treating patients.  In addition, wearable devices like activity trackers or fitness bands are taking healthcare to the next level by involving and investing in personal health. These wearables can be effectively used to monitor vitals such as blood pressure, heart rate, and more and coupled with the Internet of (Medical) Things (IoMT), a seamless ecosystem where medical reports are accessible anywhere, anytime can be created by these healthcare providers.

Our expertise in healthcare app development was applied in the development of an interactive online platform and app. As the owner of a fitness program, our client required a custom software that could allow users to monitor their health while actively taking up weight loss challenges to chase their goals. Also, our expertise was applied for a client employing over 2,000 medical experts and offering a full range of primary, secondary and tertiary healthcare services.

The challenge was to develop a mobile tech that would ensure information security of financial transactions, care services, and research processes. They required a large local system integrator to deploy a HIPAA-compliant IBM Security QRadar SIEM solution to their internal infrastructure. To achieve this, we applied the advanced configuration and fine-tuning of QRadar by incorporating periodic discovery scheduling, device crawler configuration, and device backup setup. The resulting app ensured information security of internal processes, systems, and devices availing them the opportunity to process over 100 million medical transaction events per day (about 1,500 events per second).

When it comes to healthcare, being future ready is the key to changing the way healthcare is delivered. To help bring additional value to your organization, Applesquare will develop a mobile application that would be a gateway to other solutions in your infrastructure, including EHR, practice management, scheduling, revenue cycle management, and other systems. Using a comprehensive interface and smooth navigation, your employees will perform the needed tasks without going through multiple screens, which is exhausting and time-consuming. We understand the importance of data protection in healthcare mobile app development and as such, we will make sure that only authorized personnel access clinical information – within the scope of their authority. Contact us today for your software development specific to your healthcare industry needs.

E-commerce industry has grown rapidly and vastly with the change in technology. Therefore it is of utmost importance that the use of the latest technology trends is applied in order to drive more business.  One of the trends that have helped in growing this industry is mobile app development. Having a mobile-friendly website is good but an e-commerce app for your business can help you grow your sales more effectively. With an e-commerce mobile app that works for both Android and iOS platforms, an already existing business or a business start-up can easily reach an even wider audience. With an e-commerce mobile, your business will experience better conversion rate, better efficiency,  increased revenues and brand recognition. Thus, to conquer the significant share of a business, a corresponding mobile app is important in order to create an advanced marketing strategy, attract more customers, and increase an income.

However, with the fast-growing world e-commerce, there are various leading trends in e-commerce mobile app design your e-commerce mobile app needs in order to allow your business to stay ahead of the evolving customer needs. First, with AR and VR solutions, a customer may take a virtual tour around a digital store, place the virtual products onto the real world objects and try on virtual clothes. For example, the new app by Ikea allows its users to visualize furniture in their homes using the mobile’s camera. AR can motivate shoppers to buy as they get more enhanced customer experience. Secondly, e-commerce operations can be efficiently improved with the use of automation. Some areas of e-commerce routine that need automation are order and inventory management, cart abandonment solutions, email marketing tools, accounting and bookkeeping, and social media management systems. In addition, selling across several channels is a matter of omnipotent importance. Therefore, as more e-commerce entrepreneurs are employing a multichannel selling strategy, there is a greater demand for software that can communicate with various sales channels via APIs. Hence, given that the future of e-commerce is multichannel it is important that your custom software is a multichannel e-commerce app.

Our knowledge of e-commerce and the leading trends was used for a client who is one of the leading and traditionally distinguished wholesale seller and retailer. This client deals with several traditional, consumable products and required the development of an e-commerce android application. The challenge was to develop a Native Android app which will replicate the features of their current e-commerce web application with better UI / UX and great look and feel. AppleSquare developed an Android mobile application based on its existing E-commerce web application features. The user interface was done with special care and world-class standard to attract the users and increase the app usage which will automatically result in user purchase and revenue for the client. We followed the industry best practices and designed the application with options to update home page banner image by the admin, any number of subcategory level could be defined etc.. Also product listing was done with easy to use options such as Image zoom, Image slide show, multiple image view as like Facebook, Product specification listing with any number of subheadings. The resulting app was dynamic as well as being able to accommodate any level of data. It was easy to use, with world class UI and ultimately delivered superior customer experience.

With the vast change in technology and leading trends in e-commerce, it is important to keep up with these trends in order to drive more business. Our expertise in e-commerce helps us develop mobile solutions tailored to care for your clients. Contact us today so we can create an app that will not only provide the best user experience to your customers but also witness immense growth in your profits.

Mobile apps have become a main stream and are the best ways to attract customers. A mobile app is a shop front for any business. That’s what people see, engage with and interacts with. A useful mobile-application can be compelling to people but its popularity may remain low for one simple reason –  it’s just not convenient to use. Therefore, creating a really good UX design for a mobile-application should be a priority. User experience design is the most significant factor necessary to make an application or website or ecommerce web platform a success. It consists of factors such as information architecture, User journey mapping, concept mapping, visual design, among others. UX is the perception and response from a person that results from the use or anticipated use of a product, system, or service. A business cannot afford to ship products that result in bad user experiences. When users have bad experiences with your app, they leave and go to your competitors. So, you’re not only losing users, you’re actually helping your competition. By contrast, good user experience design is a competitive advantage, with both short-term and long-term value. When designing good user experiences, involve users early and often in the product development process, and ensure the product you’re designing is user desirable, business feasible, and technology feasible.

Creating a good user-interface is not an easy task. When it comes to user experience design, there are  best practices you need to tap into in order to make UX mobile-app design better. The coolest features and best content will be useless if the user cannot find them. Therefore, it is important that your navigation is simple and intuitive. Easily-recognizable elements should be used so that the user can go from one screen to another or go back without problems. Making the app appear faster is another best mobile design practice. Actions that are packed with background operations are invisible to the user, which will eventually enhance the user experience. The smart phone screen is small, by most merits, and even a few additional items can overwhelm the user with too much information. Therefore, you should avoid placing all possible actions and functions on one screen, rather, split them into several steps. The key to success is simplicity. As such, do not overload your users with excessive functionality and irrelevant information, especially if it is not absolutely necessary. “Good” is not when there are many functions, but when there are only those that are absolutely needed.

Our knowledge of UX design was applied in a company, whose home page is visited by more than 4 million users per month, serving 18,000+ companies across 90+ countries. This company grew massively from a private company to a multi-product, public global organization; a homepage redesign was in order. There was need improve on their UX design and it needed to happen quickly, in time for a grand release of a whole new product line. To achieve this, Applesquare applied focused research, collaboration and unwavering customer focus of UX to deliver bottom-line results on a tight schedule. The method used aligned their business strategy with lightweight design process through constant “learning loops” (build – measure – learn). The final results obtained were seen as increased engagement in critical CTAs, increased engagement with navigational elements, increased trial signups and less reported stress among the product team.

If you care for your audience and the impression left by using your application, strive to provide them with the best user experience by improving design and usability. At Applesquare, we synthesize user research – with your business, brand, and technology requirements – into a cohesive user experience (UX) strategy. We help you define the results you want to generate and the core problems that need to be addressed through design. Contact us today and ensure that your interactive products aren‘t just usable, but a joy to use.

With the growing trend of mobile apps, selling products has been a little bit trickier. There is competition everywhere and the trend is constantly changing. Hence, this question arises; what can be done to make a mobile app development stand out from the crowd? The answer is simple. Enhancing the consumer’s preference,

Mobile app design is much more than just about visual effects. It is about the relationship between the product and the user. Just like in any Mobile App Development, the UI (user interface) is very important in increasing the ability of a product or application to sell. Apart from putting a lot of features in the Mobile App Development or integrations with other systems, the UI (user interface) must be the top priority. Strategic product design saves development time, earns more dollars, and converts more customers.  For example, YouTube, the world's largest video-sharing website, has more than half of its videos viewed on mobile devices. This is because its mobile app UI design is accessible and fresh. During custom app development for mobile phones, these apps have unique UI design requirements because, compared to their desktop counterparts, they’re used in smaller screens and, at least with today’s modern mobile devices, rely on fingers instead of a keyboard and mouse as input mechanisms. Therefore, to increase your customer’s loyalty to your app, the challenge is to make a product that will suit their tastes.  This is seen in Pinterest. From a carefully implemented sign up process to a full-scale display of photos, Pinterest added enough detail to the user interface thereby keeping the images and content at the center.

When an Android/iPhone user downloads your mobile application, the first thing the user sees is your app UI. Therefore, iPhone application UI/UX design, iPad IU/UX, Android UI/UX Design can make or break your application in the market. For a technology rich product, winning user acceptance is crucial. User acceptance depends on the usability of the product. To present a technology pact product to users requires innovative UI design to make it acceptable to users. A noteworthy example is seen in Google Maps. The material UI design of Google Maps makes it aesthetically pleasing, yet very productive. The entire Google Map app UX is full of subtle animations, providing the user with great reassuring feedback all across the board which can contribute to better engagement from the users. This shows that customer interaction with your mobile applications is through your user interface and a simple and clean UI is the shortest way to customers’ loyalty.

In application development, great user interface, or UI design, is all about helping the user to accomplish a given task as simply and efficiently as possible. While the look and feel is undeniably important, at the core of a great UI is function: in terms of navigation, it should be intuitive to the point of being invisible. As soon as a user gets lost, or can’t work out where to go, the UI has failed. Our approach towards the design process is methodological and this enables us to create flawless user interface designs. At Applesquare, we understand the important role mobile interface design plays. We plan and design the shortest and most efficient user flows patterns by reducing the number of objects, steps necessary to complete the target action and effective space management. Our talented user interface (UI) designers focus on resolving interface structure and workflow challenges through navigation, information, and interaction design. We also resolve content and data visualization needs. All of this is addressed with a keen sensitivity for visual aesthetics and UI best practices.

Having created many consumer mobile apps, Applesquare knows the keys to great user experience and how to leverage the power within Apple’s iOS and Google’s Android operating systems. Contact us today so you can augment your brand by communicating methodical user-centric and easy-to-use web applications.

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